About Me

Having worked as an integrated marketing expert across various industries for over a decade, I am always on top of the latest trends and innovative GTM strategies. When it comes to building positive brand resonance, words are a powerful tool for me, as I love to tell stories about the brands I represent.

As a multi-passionate curious individual, I have dabbled in various interests ranging from Latin dance to building a WordPress site from scratch. Tech automation and productivity tools are two areas that I am exceptionally passionate about, as I am a strong advocate for streamlining work efficiency.

Currently based in Singapore, I provide freelance marketing consultancy services to brands on an ad-hoc project basis.

Current Focus

Seeking a full-time position
Having been affected by the ongoing tech layoffs in 2022, I am seeking a full-time senior managerial position that allows me to scale revenue growth in a regional capacity.

Read more about my day job and career achievements:

Freelancing for brands 
In the past, I have done freelancing work such as:

  • Built a WordPress website from scratch
  • Wrote short-form conversion copy for landing pages, social media, paid ads and eDMs
  • Implemented SEO best practices (on-site/off-site/technical analysis)
  • Developed and managed a 360-degree marketing plan

Past clients include Talking ToesMinistry of Butler and BlueBasket 

Writing a newsletter
Something's brewing soon, stay tuned and watch this space.

Features, Awards & Certifications

  • Launch of foodpanda for business in Laos, Jul 2022
  • "Come Home to Lazada" New Retail O2O App Awareness Campaign, Apr 2021
  • Certification in Google AdWords, Jul 2017
  • Certification in Google Analytics, Dec 2016
  • Top Revenue Award for Singtel TV premiere of UEFA EURO, Jun 2016
  • Creative Marketing Excellence Award for Business Mobile, Mar 2014

There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.

Nelson Mandela